Posted inInnovation

Brands Gone Berserk: Early Days of Threads Was a Small Brand Bonanza, But Traffic Faded 

The first days of Threads, Meta’s new text-based social media platform designed to rival Twitter, were described as “unhinged,” “chaotic,” and “off the rails,” by some users. Specifically, those who own small businesses, namely independently-owned consumer brands.  The quick and effortless sign-up process through an Instagram account, also owned by Meta, is a low barrier for entry, […]

Posted inTrailblazers

It’s Been 40 Years Since an Independent Restaurant in Maine Unionized. Here’s Why the Owners Welcomed the Change

Walk into Cong Tu Bot, a popular Vietnamese restaurant in Portland, Maine, and you might smell shrimp cakes with turmeric and scallion, or caramel braised Faroe Island salmon, or congee with local organic king oyster and mung bean, being prepared in the open kitchen. The lively restaurant has both communal counter and individual table seating, inside […]

Posted inInnovation

Got Bloat? The Easier To Digest A2 Milk

Milk has been slowly losing market share for the past decade to plant-based competitors like oat, almond and soy. But the cows are mounting a comeback: There’s a newer milk on the market, A2, that promises ease of digestion and reasonable prices. If you scan the dairy sections in supermarkets like Whole Foods, Wegmans, or […]

Posted inInnovation

With A New Way to Make Furniture, Locally, Baru Has Nearly $1M In Revenue After Two Years

Could “decentralized manufacturing” be the next industrial revolution? Tino Go, the founder of Baru, a custom furniture, and more recently cabinets, startup believes it will be, as part of the fourth industrial revolution. Baru uses what Go calls “digitized custom manufacturing,” which enables customers to place orders with small, independent workshops that own milling equipment […]

Posted inTrailblazers

Vermont Farmer Creates A New Drink Category With Roots In The Past

The number of gently sweetened, flavored carbonated drinks has exploded over the past several years, from Spindrift to Olipop, but Shrubbly is the only “sparkling shrub drink.” Shrubs, not to be confused with bushes that grow in the ground, are concentrated fruit syrups, sometimes called drinking vinegars. Typically made with apple cider vinegar and a […]

Posted inTrailblazers

A West African Spice Company Comes into its Own as Flavors of Long-Overlooked Region Hit U.S. Tastebuds

It’s becoming more common to see grains, chips, beverages, sauces with roots in West African countries for sale in mainstream markets like Whole Foods and Target. These products are a tiny fraction of those inspired by other regions, like Latin America or Asia, but the change is noticeable, especially to someone like Abena Foli. Originally […]